Masthead ideas

Here are some of my initial masthead, although I am not 100% on any of these I just wanted to get a variety of fonts from dafont and the fonts given to you to use with Photoshop. I want my font to look sophisticated as I believe some of these fonts look so digital. I will be trying out some more fonts until I find one that is suitable for my magazine.

Idea for masthead

I wanted to have a simple, slick masthead for my magazine I have chosen to go with 11:11 using numbers is something that hasn't really been done before with magazine titles from what I know. I think 11:11 has a mysterious tone around it using a time is something that did appeal to me from the beginning as it is very simplistic and I think it will stand out boldly on my magazine which is exactly what I want. I will now look for design ideas for the font using the internet.
http://www.dafont.com

Appealing piece of journalism.

http://www.dazeddigital.com/artsandculture/article/10538/1/dylan-culhanes-transcendental-wayfaring

Here is an example of journalism which goes into depth about Dylan Culhane a photographer who I find very interesting. They way in which Dazed have given the reader the tools to create images of there own inspired by this photography has really showed me how I want to conduct my interviews. You get to see the photographer personality in this interview which is something I would like to get across in my magazine as its nice for the reader to know about them not just how the images are constructed. I also like how casual the interview is, its all very relaxed and I don't like it when it feels like the artist is being grilled with questions. There is also a variety of questions which means it flows better.

The 5 Lines

I want my magazine to look artistic focusing on the photography rather than how the magazine has been edited as I believe using pull quotes ect will only distract people from what this magazine is trying to say. This magazine needs to look simplistic everything will be presented clearly. The USP for this magazine will be the quality of images use they will need to be thought provoking rather than simply just images of the artist trying to look all 'rock star'. In conclusion I want a magazine that incorporates music, photography and fashion into one artistic magazine with a look which stands out through its simplicity 

Mood Board

This is my Mood Board for my magazine project, this has helped me to figure out how I want to stylize my magazine. I want the magazine to be inspired by some of the selected images. I have included images of other magazines that will inspire some of the construction of my magazine like Vice and Dazed and Confused. There is also some photography from Dylan Culhane and Sophie Ricketts who are two photographer who deal with Landscapes and also woodland environments so I thought it would be important to include them as this will help inspire the look of my magazine. I have also included music artists like Jamie XX, Four Tet, Joy Orbison and 2manyDjs these will be the types of artist my magazine will cover so as you can see we will cater for a market of people who really want to sink there teeth into music. This is what makes this magazine different from  NME, Q etc, Looking into artists who are underrated in depth should open peoples eyes to something other than the top 10 or whatever NME is telling them.

Reader Profile

This is my reader profile it shows you how I have interpreted my survey results, as you can see I want to branch out to a greater spectrum of music covering artist who don't get enough recognition as they deserve, My market research showed this is what the pubic are pining for. Due to the sheer amount of people who wanted a magazine that uses music, fashion and photography as one magazine I think I should defiantly do this as 88% is a staggering statistic. The fact that 70% of students money goes on clothing according to my results just shows how into fashion youth culture is currently. I think if I can use all three areas photography, music and fashion in my magazine to good use it would create a magazine students would be willing to pay for.

Survey Monkey results.

Survey Monkey results
Are you male or female: for this question 60% were female and 40% were male.
60% of participants were aged 16-20, with 20% being 20-25, 10% being 25-35 and the remaining 10% being 35+
Do you have an interest in fashion: this was marked 100% meaning that everyone who took my survey had an interest in fashion. This shows that I should add the fashion to my music mag making it appeal to a larger audience.
I asked What does your money usually go on? you could chose between CD's, clothes, DVD's, toys, or other. 70% of people who took part answered clothes. This is another backup to adding the fashion to my magazine, with 20% of the participants answering cd's, and 10% answering other.
The next question was , Do you listen to a specific genre of music, or do you prefer to listen to a whole range? 80% of participants answered A range of music, which means that I should add diferent genres to my magazine to make it interesting for a variety of people.
42% of participants decided they liked to buy fashion magazines over any other. 30% said they bought 'gossip' magazines with the remaining 28% buying music magazines.
I asked Do you have an interest in photography? 35% of participants answered yes, this is a lower perecentage than I thought. But I do not feel my magazine should be conventional, so I will be adding photography into my magazine in the hope that photography would gain more popularity.
Some people buy a magazine every day, every week, every month or maybe once a year. I wanted to find this out and 60% of participants said they bought atleast one magazine every month, with 0 people saying they bought a magazine every day and 10% saying they bought a magazine every week. And the remaining 30% only buying a magazine once a year. This means that I should release my magazine once a month, this means that it is released regularly to keep readers interested.
I wanted to find more information about the look of magazines that were appealing, I asked Which magazine do you think has the best layout? The answers that were available was NME, Q, Dazed and Confused and Grazia. 30% of the audience chose Q magazine, that usually sticks to basic colours, with another 30% chosing Dazed and Confused. 25% chose grazia which has a buy front cover with lots of flash features and the other 15% chosing NME which I feel has too much of a childlike design. I want my magazine to look simple with small design features that stand out.